Link Wheels & SEO
Posted on | February 9, 2010 | No Comments
I've been working on a link wheel for some of F+W's Numismatic websites lately. What is a link wheel? Simply put, it's a group of external web pages/micro-sites that link back to your site as well as link to each other once, without any of the external web pages/micro-sites linking to more than one of the other external web pages/micro-sites.
Some of these external content sites allow for "follow" links, some only offer "no follow" links (which doesn't help with SEO link value), and some offer "follow" links only when you've reached a certain score, as determined by the level of content/activity on your page/micro-site.
Here's a few of the external web pages/micro-sites that I've put together:
- Squidoo.com/collectingcoin - offers "follow" links
- Coinvalues.wetpaint.com - only offers "no follow" links
- Hubpages.com/hubs/coinvalues - offers "follow" links once a hub score of 75 is reached.
I've also updated our Google Knol pages, which offer "follow" links:
- NumisMaster on Google Knol
- Numismatic News on Google Knol
- Bank Note Reporter on Google Knol
- World Coin News on Google Knol
I'll be adding more pages/sites to this link wheel, and tracking SERP improvements over the course of time.
New Position: Online Product Manager at F+W Media
Posted on | November 11, 2009 | No Comments
I've recently taken on more responsibility with F+W Media, as Online Product Manager for the following publishing communities:
Numismatics: One of the top coin-collecting websites in existence, with the most complete database of coins & pricing information. So complete that eBay has partnered with us to use our data for their auction listings. Sites include:
- Numismaster.com: One of the web's top coin guide websites
- Numismaticnewscom: A coin collecting news site with a coin exchange marketplace
- A handful of other smaller sites that we could merge under Numismaster.com
Adams Media: The parent company's largest publishing community. Sites include:
- Everything.com: One of the web's fastest growing "how to" content sites.
- Shop.Everything.com: One of the web's fastest growing online bookstores for "how to books online"
- AdamsMedia.com: The main site of this fantastic publishing book company
- CupofComfort.com: A site for writers to submit stories for publishing. Offers a story review service, webinar courses in writing, and more.
New Project: OnlineInsuranceBenefits.com | Page 1 of Google
Posted on | November 11, 2009 | No Comments
I recently had a freelance job for an insurance company out of Cincinnati, OH. The project involved purchasing a domain name and building a site that would enable their future 1099 clients to learn about their health coverage options with SEBS, Cincinnati. I built this out as a subdomain of a main site that I'm also building for them.
The main site was recently indexed by Google and is ranking #2 on page 1 of Google for a search on "online insurance benefits."
Tags: copywriting > google ranking > optimization > search ranking > SEO > wordpress blog